FIT Future of Fashion 2024

What’s the Rush?

A woman with black hair and short bangs stands in a dusty artist's studio, wearing a blue-and-white printed tie top, which peeks out of a khaki green asymmetrical workwear jacket and indigo jeans adorned with mended stitches.

Asymmetrical workwear jacket, tie top, and jean with color fade printing and mending details

A woman with black hair and short bangs in a white button-down dress with blue color fade print, standing on a street in front of a vintage blue car

Classic button-down workwear dress with blue print developed from rubbing off onto the indigo jean

A woman’s torso is seen, wearing a white-and-blue printed button-down workwear dress with pleating down the front and mother of pearl buttons

Button-down workwear dress with indigo print developed from rubbing the fabric off onto the jean

The back of a woman standing in a dusty artist's studio, wearing a backless blue-and-white indigo printed top with a scarf hanging over her shoulder, and low-waisted indigo jeans with blue topstitching, welt butt pockets, and mending stitches

Low-waisted indigo jeans with mending and topstitching, with a backless indigo printed top and scarf

A detail shot of the side of a model, showcasing the elbow patch mending and back of the jean with blue topstitching and mending

Khaki workwear jacket with silver buckle and mended elbow patch, and jeans with buttons and mending

This collection aims to reinstate people’s commitment and evolving relationship to their wardrobes through visible signs of well-deserved wear and tear, such as mending and color fade, which showcase the wearer’s physical dependence on the garments. What’s the Rush? honors the lasting, intimate connection between wearer and garment, finding beauty in the commitment to longevity and imperfection.

Credits

Photographer: Brad Zubek, Neige Giacalone
Model: Patricia Muniz Villanueva

Ellie Reed

Ellie Reed

Jacksonville, Florida

Sportswear

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